Using a user-centred design methodology, STIMULATE will enable seniors to specify their assistance needs, to extensively plan a trip, to optimise the transport means and itineraries, to secure advice, to be provided with personal assistance while on the move, as well as to secure local shopping recommendations and assistance. Advanced user communication technologies will be used for interactions, namely adapted graphical representations and navigation using common place terminals (PC, mobile phones and tablets), as well as multimodal natural / seamless expression. Advanced knowledge based GIS technologies will be used for processing and personalising seniors‟ travel and shopping requests, optimising transport itineraries, providing travel assistance, securing health care support, and enacting the overall execution of the planned travel and shopping. For ease of use all the services offered by the “STIMULATE” platform will be accessible via web browsing, for PC , tablets and mobile phones through the use of the W3C approved HTML5 standard.

As a part of the end- user involvement strategy, user groups will be defined, selected and recruited according to a well-defined profile which will be created in early steps of the project. This plan considers: sampling requirements, ethical regulations and several strengths of different user and stakeholder groups which are located in different cities. Older people without any significant cognitive impairment will be the main user group of the project. The aim of the involvement procedure is to cover all the common characteristics associated with that age relevant to travel and shopping activities of older people.


Setting up an online platform, based on e-services, of thematic travels for the elderly persons. This platform will allow:

  • Elderly people to select the best travel itinerary based on their needs and capabilities ;
  • Tour operator to propose relevant thematic travel for elderly people and optimized services.

Then during the travel, the STIMULATE platform (through the mobile device) will offer aid and assistance to elderly people to facilitate and make better their travel.

Expected results and impact

IT solution that will be validated and market tested with the primary user segment (elderly), and to have validated a proposed business model with a detailed exploitation plan by the close of the project term.  This exploitation plan will have identified the value chain, developed a preliminary business and marketing plan, and created a network of key potential future business partners (content providers, tour operators, etc.) to launch the STIMULATE service within one year of the project’s completion.


Partners involved in the STIMULATE project

Organization Type Country Website
Centre de Recherche Public Henri Tudor R&D Luxembourg
Cybercultus SME Luxembourg
Technische Universitat Wien R&D Austria
Utrecht School of the Arts R&D Netherlands
Au fil des Cévennes End User France
E-Seniors End User France
Europäische Arbeitsgemeinschaft Osterreich - EURAG End User Austria
Dessine-moi mon répit – DMMR Tourisme End User France
  • Project name: Sustainable E² Mobility services for elderly persons – STIMULATE
  • Website:
  • Coordinator: Public Research Centre Henri Tudor, Luxembourg
  • Duration: 24 Months
  • Starting Date: 01.09.2011
  • Total budget: € 1.748.019
  • Public contribution: € 1.290.000




T.: +352 661 42 59 14

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